FUNDING FUTURESResearch on Tourism Funding Models for the Response and Recovery from COVID-19
Funding Futures is a major research and analysis project assessing the future of tourism and DMO funding. This first phase reviewed and surveyed 115 North American cities, all 50 US States and 10 Canadian Provinces and also modeled 3 recovery scenarios. From this research, discussion groups and a review of leading funding models from around the world, Funding Futures outlines 10 new or enhanced funding models for DMOs to consider.
This report is undertaken by Miles Partnership, Civitas and Tourism Economics with most of the time and effort contributed pro-bono to allow all DMOs to access the report free of charge. Some valuable funding was provided by the U.S. Travel Association Destination Council and the Destination Marketing Association of Canada. Important support was also provided by Destination Analysts with additional in-kind assistance from Destinations International.
Download the Executive Summary